June 1, 2018

What Successful Sweepstakes Campaigns Have in Common

Today’s consumer is in control of what, when, where, and who they accept communications from.  That’s why your sweepstakes must cut through the clutter of the thousands of advertising messages people are exposed to on a regular basis. Online promotions have the ability to create engagement. However, if you are looking to gain real value […]
May 18, 2018
Best Sweepstakes Prizes

The Best Sweepstakes Prizes

Hosting a sweepstakes online can be a great way to increase your brand’s reach and to encourage potential customers to take a more serious look at what your company has to offer. Such a promotion can also allow you to collect valuable information about your customers. You’ll also have the ability to contact them in […]
May 11, 2018

3 Factors to Consider When Deciding Who Can Enter Your Sweepstakes

Determining who you want to be eligible to enter your sweepstakes is an important part of any promotion. This determination should include an evaluation of your target demographics, consideration of applicable Federal and State laws, as well as any applicable limitations or restrictions imposed by any social media platform that may be used in connection […]
October 3, 2017

Sweepstakes Compliance Becomes Essential